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Victoria Carpets

The Victoria Carpets Story

Established in Scotland in 1895, award-winning British brand Victoria Carpets use traditional craftsmanship to make their premium 100% wool and wool mix carpets. A founding member of the Carpet Foundation granted the Royal Warrant in 2013, Victoria Carpets are highly regarded throughout the industry – so much so that they were chosen to create the iconic red carpet for the Royal Wedding of Prince William to Catherine Middleton at Westminster Abbey in 2011. Founder George Anton and his two business partners started out manufacturing tapestry carpets and rugs in Victoria Road in Kirkcaldy, before relocating to the carpet-making town of Kidderminster. Legend has it that their staff were so loyal, many of them walked nearly 400 miles from Kirkcaldy to Kidderminster to keep their jobs!


Victoria Carpets

As fashion trends and manufacturing technology evolved, so did Victoria Carpets. In the 1930s, they began supplying plain Wilton carpet to big names in the motor industry, such as Rolls Royce and Bentley. The 1940s saw the end of printed tapestry rugs in favour of simpler carpet designs, so Victoria Carpets invested in numerous Axminster looms and cemented their status as a manufacturer of Axminster carpets. In the 1950s, they set up another factory in Australia to supply the burgeoning international market, and also started manufacturing tufted carpets. Today, Victoria Carpets are best known for their Natureborn wool carpets, like the popular Tudor Twist and Sisal Weave ranges, and their EasiCare carpets made from polypropylene for maximum stain resistance. In 2020, Victoria Carpets merged with Distinctive Flooring to become My Victoria, taking their knowledge, heritage, and expertise into the world of LVT.


Victoria Carpets

Why we love Victoria Carpets

  • Made in Britain - All carpets for the UK market are manufactured in Yorkshire and South Wales.
  • Exceptional quality - Their unique LOC-weave® backing adds superior durability and comfort underfoot, whilst wool is naturally stain- and moth-resistant. Together, they make a carpet that’s built to last.
  • Sustainable - Wool is the most sustainable material you can use as it’s recyclable, biodegradable and comes from a renewable source.
  • Natural underfoot - Choose a pure wool or wool mix carpet from Victoria Carpets to experience the wonderful warmth, natural texture, and incredible softness of a wool carpet.
  • Wide Widths - All carpets come in 4m and 5m widths for fewer visible seams, making them the perfect choice for larger rooms.
  • Eco-friendly - Victoria Carpets are aiming to improve on a number of areas to reduce their environmental impact, from their carbon footprint to their marketing materials to their recycling process and their energy usage.

How to order a Victoria Carpets carpet

To explore the Victoria Carpets range in more detail, visit your nearest Tapi store. There you’ll find samples galore and a team of carpet experts ready to answer all your questions. Or book a home visit and we’ll bring our whole flooring collection to you!

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